Digital Marketing Services in Kenya That Connect You With Customers
Your customers move between Google, social media and websites before they choose a business. We help you decide which channels deserve your budget, explain your offer clearly and track the enquiries and sales that matter.
Put Your Marketing Budget Where It Can Make a Difference
You may be posting regularly without receiving enquiries, paying for clicks without knowing what happens next, or getting traffic to pages that do not explain why someone should choose you. Doing more marketing will not necessarily solve those problems.
We start with your business goals, customers, current website and any campaign data you can share. Then we recommend a practical mix of channels and agree what each will do, how it will be measured and what requires a separate budget.
Who this suits: Kenyan businesses seeking enquiries or bookings, growing brands coordinating several channels, and online shops wanting to understand what drives purchases. You can also commission one channel without committing to every service.
Where Digital Marketing Can Help
Different channels do different jobs. Your priorities may include:
- Helping people find your products or services through organic search.
- Reaching a defined audience with Google or social advertising.
- Explaining your offer through useful website and social content.
- Turning interest into enquiries with better landing pages and follow-up.
- Measuring leads, purchases and campaign costs more clearly.
Our Approach
We connect the message, channel and destination. Before recommending posts, campaigns or new landing pages, we look at your audience, your offer and the action you want a visitor to take.
Explore SEO services for organic search visibility, Google Ads for paid search, and social media marketing for ongoing channel activity. The combination depends on your business and approved scope.
One Practical Plan
- Define the audience, message and objective for each channel.
- Agree the campaigns, content and landing-page work included.
- Review available results and adjust priorities without promising specific outcomes.
Our Digital Marketing Services Include:
The channels and deliverables below are options, not an automatic bundle. Your written quotation confirms the work included in your engagement.
SEO and Local Visibility
Improve discoverability through relevant pages, site foundations and local business information. See our local SEO services.
Google Ads and Paid Search
Plan campaign targeting, ads and landing pages around your budget. Advertising spend and campaign management are separate cost items. Explore Google advertising.
Social Media Marketing
Plan content, publishing and engagement relevant to your audience. Paid Meta campaigns require their own media budget. Explore Facebook advertising.
Content, Email and Measurement
Develop useful articles, service messaging and approved email journeys, then review available analytics and enquiries. Explore content marketing.
How We Plan and Deliver Digital Marketing
- Discover: discuss your customers, offers, current channels, website, budget and measurable business goals.
- Plan and prepare: recommend channel priorities, define deliverables, confirm access and approvals, and prepare content, tracking or campaigns in the agreed scope.
- Launch and review: carry out approved activity, monitor available data and recommend changes based on what the evidence shows.
Timing depends on approvals, access, content readiness, platform review and the complexity of each channel. Paid ad delivery, organic reach and sales outcomes are not guaranteed.
Digital Marketing Scope, Costs and Expectations
Give every marketing activity a clear job. Build a consistent presence, connect campaigns to useful website content and see which tracked actions deserve more attention. Integrated Growth is recommended for businesses ready to coordinate social content, one paid channel and focused search improvements. These are monthly starting management fees; advertising spend is separate.
| Your programme | Digital Presence | Integrated Growth RECOMMENDED | Market Scale |
|---|---|---|---|
| Monthly management fee — from | KSh 45,000 | KSh 85,000 | KSh 150,000 |
| Best for | Businesses building a consistent social presence | Businesses connecting content, paid demand and search | Established brands coordinating a broader programme |
| Brand and website | 1 brand | 1 brand and 1 website | 1 brand and 1 website |
| Organic social profiles | Up to 2 | Up to 2 | Up to 3 |
| Original social content concepts / month | 8 static posts | 12 static posts | 20 static posts |
| Paid advertising management | Separately quoted | 1 platform: Google Search OR Meta | 2 platforms: Google Search AND Meta |
| Active paid campaigns | Not included | Up to 3 across the selected platform | Up to 6 total across both platforms |
| Ad copy and static creative variants / month | Not included | Up to 4 total | Up to 8 total |
| Managed monthly ad-spend ceiling | Not included | Up to KSh 100,000; media budget paid separately | Up to KSh 300,000; media budget paid separately |
| Existing website pages optimised / month | Not included | Up to 3 | Up to 6 |
| Website articles / month | Not included | 1, up to 800 words | 2, up to 800 words each |
| Landing-page review | Not included | 1 existing page / month; recommendations | 2 existing pages / month; recommendations |
| Measurement | Social performance and enquiry-link tagging | Available social, campaign and website data; up to 2 standard conversion events | Growth measurement; up to 4 standard conversion events |
| Campaign optimisation review | Not included | Weekly | Weekly |
| Reporting and planning | Monthly report + 30-minute review | Monthly combined report + 45-minute review | Monthly combined report + two 45-minute reviews |
| Next step | Build my digital presence → | Plan integrated growth → | Scope my marketing programme → |
Know what your investment covers
Defined monthly delivery: Each package covers one brand, an agreed Kenyan target market and the stated profiles, website and campaign capacity. We agree objectives, baseline metrics, priority offers and a monthly calendar at onboarding. Larger catalogues, multiple brands, languages or countries receive a tailored quote. Allowances are monthly totals, not per channel or per campaign.
Content counts: One social concept is one original static image and caption adapted for the selected profiles; cross-posting does not multiply the concept allowance. Platform-specific rewrites, carousels, extra formats, animation, reels, filming, photography, influencers and stock-media licences are separately quoted. Two consolidated revision rounds per monthly content batch are included. You supply approved brand assets, product information and timely feedback. Delayed approvals can move publishing dates; unused capacity does not automatically roll over.
Paid activity and budget: Growth includes either Google Search or Meta (Facebook/Instagram through one ad account); Scale includes both. Campaign limits are total concurrently managed campaigns, with no more than 3 ad groups or ad sets per campaign. Creative variant allowances are shared across paid campaigns. Standard initial campaign setup is included within the stated scope. No ad spend is included in the management fee. You approve the media budget and pay platforms directly through your own account. Spend above the stated ceiling, Shopping feeds, Performance Max, YouTube, TikTok, complex remarketing and additional accounts require a revised quote. Platform approval and delivery are outside our control.
Focused search work: Existing-page allowances cover keyword intent, titles, descriptions, headings and internal-link improvements on the agreed URLs. Articles use approved subject matter and include one standard upload where website access supports it. This is a limited search component; comprehensive technical SEO, link acquisition, migrations, catalogue-wide optimisation and developer fixes are separate. Landing-page reviews provide recommendations; new pages, redesign and development are not included.
Measurement and learning: Standard event setup covers supported form submissions, enquiry clicks or purchases using existing site/platform capabilities. Access, consent settings, tracking limitations and third-party systems affect visibility. Custom data layers, server-side tracking, CRM integrations and attribution projects are separately scoped. Reports distinguish platform-reported conversions from confirmed qualified leads or sales where your team supplies that feedback. We agree which actions and costs matter before work starts; traffic, rankings, lead volumes, revenue and return on ad spend are not guaranteed.
Clear responsibilities: Packages include planning, content scheduling and the stated management work. Daily community replies, customer service, lead qualification, sales follow-up, email campaigns, WhatsApp broadcasts and website maintenance are separate unless expressly added. You retain ownership of your accounts, data and approved assets; access is granted through appropriate account roles. Client approval is required before campaign launches and material budget changes.
Commercial terms: Final scope, applicable taxes, invoice dates, duration, cancellation, support channels and any exceptional onboarding work are confirmed in a written quotation. Hosting, domains, premium tools, platform charges and other third-party costs are separate unless itemised as included. Additional work is estimated and approved before delivery. The first month includes discovery and setup, which may affect the launch calendar; no annual prepayment is required by these advertised packages.
A Nairobi Team. Connected Services. Clear Priorities.
Work with Ken and the SEO Consulting Kenya team, based in Nairobi. You explain your business and the customers you want to reach; we help organise the appropriate digital channels into an understandable scope.
- Channel choice: recommend work based on the objective rather than automatically selling every service.
- Connected support: align SEO, website design, content and campaigns where needed.
- Clear responsibilities: document what the team handles and what you supply or approve.
About the team → See published work →
Customer feedback: read the existing Google reviews slider below for individual experiences, not guarantees of future campaign performance.
Frequently Asked Questions
Your Questions, Answered
How much do digital marketing services cost in Kenya?
Can I hire you for one service rather than every marketing channel?
How soon can digital marketing produce results?
Do you work with businesses outside Nairobi?
What will you need from us to get started?
Discuss Your Digital Marketing Project
Tell us what you want your marketing to achieve.
Share your website, services, target locations, existing channels and any available campaign results. We can discuss the priorities and provide a quotation for the specific work you need.
Call +254 700 557612 or email [email protected].
Find A Service
Our Services
- Search Engine Optimization
- E-Commerce SEO Services
- AI SEO Services
- Local SEO Services
- Web Design Services
- E-Commerce Website Design
- Digital Marketing Services
- Facebook & Instagram Advertising
- Google Ads Services
- TikTok Advertising Services
- Social Media Marketing Services
- Lead Generation Services
- Google Business Profile Optimisation Services
Businesses We Have Worked With
