Social Media Marketing

Digital Marketing Strategies for Kenya: Boost Your Online Presence Today

In today’s digital era, having a robust online presence has become a crucial aspect for businesses in Kenya. With the rise of technology, companies need to develop effective digital marketing strategies to stay ahead of the competition. In this blog, we will explore some of the best digital marketing strategies for Kenya that will help […]
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Social Media Marketing: A Comprehensive Guide

Social media marketing has become increasingly popular in Kenya, and it’s not hard to see why. With a population of over 50 million people and a growing internet penetration rate, social media offers businesses a powerful tool to reach their target audience, increase brand awareness, and drive sales. If you’re looking to tap into the […]
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How to create a social media marketing strategy

Social media has become an integral part of our lives, and it has also transformed the way businesses approach marketing. As a business owner or marketer, having a social media presence is essential to connect with potential customers and increase brand awareness. However, just having a social media account is not enough to create an […]
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Getting started on social media marketing, a beginners guide for 2023

Social media has become an essential part of the marketing mix for businesses of all sizes. It is a cost-effective way to reach out to potential customers, build brand awareness, and engage with your target audience. However, getting started on social media marketing can be daunting for beginners. In this article, we’ll provide a step-by-step […]
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How to rank your Google Business profile in Kenya

If you’re a business owner in Kenya, having a Google Business profile is essential for increasing your online presence and driving traffic to your physical location. However, simply having a Google Business profile is not enough. You need to ensure that your profile is optimized so that it ranks high in Google’s search results. In […]
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A Guide To Buyer Persona Development, And Why It Is Important

In the world of digital marketing, understanding your target audience is crucial to the success of your campaigns. One tool that can help you gain insights into your audience is buyer personas. In this blog article, we’ll explore what buyer personas are, why they’re important, and how to create them for your digital marketing strategy. […]
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Understanding SEO pricing in Kenya

How much does SEO cost in Kenya? If you’re a business owner in Kenya looking to improve your online presence, you’ve likely heard of search engine optimization (SEO). SEO is the practice of optimizing your website to rank higher in search engine results pages (SERPs) for relevant keywords. However, one aspect of SEO that often […]
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Content marketing in kenya

Content marketing is a popular marketing strategy in Kenya, with many businesses using it to attract and engage their target audience. Here are some insights into content marketing in Kenya: Social media is a popular platform for content marketing: Many businesses in Kenya use social media platforms like Facebook, Twitter, Instagram, and LinkedIn to promote […]
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Step-by-Step Guide to Social Media Marketing for Small Businesses

Social media marketing is a key part of modern business. Here’s a step-by-step guide on how to start a successful strategy. Social media has provided multiple platforms on which businesses can brand, advertise and ingratiate themselves with their audience all at once, while also seeing what competitors are doing. To help you get started on […]
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