portfolio
  banner
 

Google’s Matt Cutts On Upcoming Penguin, Panda & Link Networks Updates

Mar 11, 2013 at 8:03pm ET by

matt-cutts-panda-smx-1314101535

Google’s head of search spam, Matt Cutts, announced new updates with Google’s Penguin and Panda algorithms and new link network targets in 2013. Matt announced this during the SMX West panel, The Search Police.

Significant Penguin Update

Matt said that there will be a large Penguin update in 2013 that he thinks will be one of the more talked about Google algorithm updates this year. Google’s search quality team is working on a major update to the Penguin algorithm, which Cutts called very significant.

The last Penguin update we have on record was Penguin 3 in October 2012. Before that, we had Penguin 2 in May 2012 and the initial release in April.

So, expect a major Penguin release that may send ripples through the SEO industry this year.

A Panda Update Coming This Friday Or Monday

Matt also announced there will be a Panda algorithm update this coming Friday (March 15th) or Monday (March 18th). The last Panda update was version 24 on January 22nd, which is one of the longer spans of time between Panda refreshes we’ve seen in a long time.

Another Link Network Targeted

Matt Cutts confirmed that Google targeted a link network a couple weeks ago, and said Google will go after more in 2013. In fact, Matt said that they will release another update in the next week or two that specifically targets another large link network.

Google Advice On When To Submit Reconsideration Request & How To Clean Your Link Profile

Jun 21, 2013 at 9:06am ET by

Google posted a new article today answering common questions about submitting reconsideration requests and managing your backlink profile.

Google Search Quality representatives, Kaspar Szymanski and Uli Lutz, co-authored the article, going through the more common questions on this topic.

Google says you should really only submit a reconsideration request when you receive a manual penalty but if you are unsure if you have a manual or algorithmic penalty, submitting the request “is fine,” Google said.

Other tips include:

  • Only submit the reconsideration request after you take action to fix the issues with your site.
  • Use Google’s “links to your site” report within Webmaster Tools to analyze bad links pointing to your site.
  • Remove bad links by disavowing them, nofollowing them and having them completely removed.
  • When submitting a reconsideration request, provide a detailed explanation of what you changed and why.
  • Responses for reconsideration request can take a few days but may take much longer depending on the site and current workload.
  • Googlers review each reconsideration request manually

Improve your website traffic and sales today. Click below for a free confidential audit and consult.

side banner OUR FACEBOOK PAGE OUR TWITTER PAGE

 

** PLEASE DESCRIBE THIS IMAGE **
** PLEASE DESCRIBE THIS IMAGE **
** PLEASE DESCRIBE THIS IMAGE **
 
website usability website accessibility seo terminology understanding google filters optimizing for google optimizing for bing authority and seo contact us